One of my favorite things is to figure something out with a client and then be able to share that tip with the rest of my clients, and you! And that thing this past month was claiming their Knowledge Panel.
What’s a Knowledge Panel?
Knowledge panels are information boxes that appear on Google when you search for entities (people, places, organizations, things) that are in the Knowledge Graph. They are meant to help you get a quick snapshot of information on the topic you are googling. It looks a little something like this 👇
Now, my client came to me saying, “How can we remove XY and Z! It’s not correct, it’s not relevant!”. Which is when I noticed the button at the bottom of the panel saying “Claim this knowledge panel”. I thought this had to be the way to edit this panel since there’s no dedicated person or any person on the side of support that could just change it for us.
We worked on being able to claim the panel. Once we were successful, boom, we were able to request edits to be made to the panel! Now, of course, the changes could take months, but it does assure us that we have *more* control than before with what is shared with the world when they search for my client.
So, what are you waiting for! Claim your knowledge panel today. It’s quick and painless, full instructions here.