I know I haven’t been posting as much as I’d like to be, but some exciting projects took off last month that I had to devote my time to – in a great way! It definitely hasn’t been a slow summer!
One of these projects is helping out with a Kickstarter for a pre-release of an album – which I’m really excited about getting out in the world! Kickstarter’s, and any crowdfunding efforts for that matter, take daily commitment for the 30 days you have to raise your goal.
If asking funds from your family and friends for your next album isn’t overwhelming enough, setting everything up on your Kickstarter page, planning and pricing out rewards, creating your video, promotional graphics, emails, messages, posts, publicity, shipping, fulfilling orders….well, that should be! Especially for just one person!
If you’re starting to sweat it when pumping up for your Kickstarter and you’re coming up short with hours and help, you might want to consider hiring a virtual assistant to help you before, during and after the campaign!
Here’s just a few ways they can help you make it happen:
Pricing your rewards – Have a VA price how much it would be to order merch, CDs or Vinyl you are planning to include in your rewards so that you can make sure you level those accordingly. Don’t forget about shipping costs, too.
Proofread your Page – Have a VA proofread your full story, page and rewards so you can publish to the world with confidence.
Schedule out Emails – A VA can help draft, proof and schedule out emails to you mailing list to promote your Kickstarter to – especially during the first few days of launch and last few days for the final push!
Send out messages on Facebook, Twitter, Instagram – Work together to create a non-spammy message to help send out to your followers. I recommend keeping the outreach to your close friends and families personal, but to those who you don’t know, a VA can help send the message out!
Build graphics for promo and social – With Canva, it’s now easier than ever to build out graphics for promotional and social media use. Have a VA layout banners for your social media profiles to make every platform lead fans and followers to your Kickstarter!
Keep you on schedule – When building out your daily to-do’s, a VA can load the tasks with deadlines into a project management system like Asana or Basecamp, so that you can always know you’ve done everything you wanted to do to make your Kickstarter a success!
Brainstorm promotional ideas – Kickstarter’s usually have a lull period. The first and last week are where your campaign will get the most action. During that lull period, you can offer contests to boost funds in the middle. Have a VA come up and brainstorm with them contest ideas – like offering a live concert or give everyone a CD if $1000 are raised by a certain date.
This is truly just the beginning of how a VA can help you with a Kickstarter. Each campaign has a different goal and audience and with that, requires different ways of getting it out there. In any case, a VA will make you seem superhuman in your Kickstarter!
P.S. In case you are curious as to what project inspired this post, I’m excited to share with you Robyn Cage’s Kickstarter for her upcoming album, “Slow The Devil”! I’m more than honored to be involved in this project and hope you will consider supporting her music! My favorite is that Mystery Box – can’t resist a little mystery! 😉